55DSL Celebrates Their 15th Anniversary with a Special XV Collection

Author: submitted | Wednesday 27 May 2009 @ 18:00 GMT

Oh, how time flies! This year marks 55DSL’s 15th birthday, and we’re proud to say we’ve watched as it has grown from a radical skate line into a key lifestyle brand. And what better way to celebrate than to unveil a year’s worth of surprises for you?

In honor of this milestone birthday, 55DSL is celebrating the past by looking to the future with revolutionary collaborations and exciting events. Drawing from the style archives, 55DSL has reproduced 15+15 iconic pieces from past collections, which will be unveiled for the spring/summer 2009 and fall/winter 2009/2010 seasons. At the heart of this capsule collection beat the brand’s original sports, military and vintage influences, and are translated to jackets, sweats, tees and pants.

http://www.vimeo.com/4157418

Creative Director Andrea Rosso is always on the lookout for new collaborations to stoke the artistic fires of 55DSL. And this year is certainly no exception. For this special birthday, he has created a celebratory t-shirt in conjunction with Barcelona-based graphic studio VASAVA. Pop into a 55DSL flagship or other select store worldwide to get your hands on this special gift-with-purchase tee.

But this is just the beginning. Look out for more creative projects like…
…Senor Blanco. Who? It’s still very hush-hush right now, but it will be worth the wait… Intrigued? We certainly hope so!
…The digital design tournament. 55DSL is partnering with Cut&Paste for this live-action digital design competition that is set to take place in 16 cities across North America, Europe and Asia. The race-against-the-clock design challenge tests the skill and creativity of international digital artists and comes to a climactic end in New York this June.
…A special collection of sunglasses by Safilo. Each style will bear the specially designed 15th anniversary graphic logo in an array of colours. Collect them all.
…A huge bash of 55DSL proportions set to take place in Bassano del Grappa (Italy). It’s sure to be the party of the decade!

And if you think that’s all, you don’t know 55DSL! Stay tuned because there is so much more in store for you…





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