Claudia  Olmeda a fashion designer and Maribel Lopez, a former law student were searching in Spain for a kind of denim the would stand out. They searched from the high end to the Low end for denim that was not overly adorned but still stylish and different.Denim factoria was born:

[Via: Highsnobette] [ ? ]

“Denimfactoria’s aim is to do really fun and interesting things with denim. We do love a classic five pocket but we noticed we were always on the hunt for unique pieces that”stood out” a bit in a sea of denim. That is how our first two jeans were born. The Alpha, featured earlier this week and the Bravo.”

“We also care about the environment and we personally hate all the waste wrapping up the clothes we buy. Every time you purchase a pair of our jeans you will get a reusable woven bag with a “green” illustration printed on it so you can take your jeans home. We do this in hopes of reducing the use of plastic and paper bags plus it’s a free cool bag you can take everywhere.”

Denimfactoria, has won us over! you will hear alot more about them very soon!

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